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Brand

12 marks6 colorways83 iconsSVG · PNG · ZIP
Needs TML Shirts, posters, banners900 × 769
Asset
Colorway
Background
PNG width
princeton-powerlifting-primary-full-on-iron

Marks

PrimaryNeeds TML
Shirts, posters, banners
EmblemNeeds TML
Hoodie backs, flags, the platform
TigerNeeds TML
Avatars, stickers, hats
HorizontalNeeds TML
Headers, signage, email
WordmarkCleared
Everywhere, no approval needed
Wordmark, one lineCleared
Sleeves, legs, narrow strips
BeltNeeds TML
Lever belts, wrist wraps
PlateNeeds TML
Patches, stickers, chalk bowls
Plate, barCleared
Patches and stickers without the tiger
BarCleared
Dividers, backs of shirts
MonogramNeeds TML
Wrist wraps, knee sleeves
StripesNeeds TML
Fills, sleeves, packaging

One ink

Icons

Color

Iron
HEX
#0B0B0C
RGB
11 11 12
CMYK
0 0 0 100
PMS
Black 6 C
Tiger
HEX
#F58025
RGB
245 128 37
CMYK
0 60 100 0
PMS
1585 C
Red Light
HEX
#E2231A
RGB
226 35 26
CMYK
0 95 100 0
PMS
485 C
Chalk
HEX
#F4F1EA
RGB
244 241 234
CMYK
0 1 4 4
PMS
9224 C

Type

Katagami
Club lettering · logos, names, numbers
Katagami Sans 900 · headlines

Squat
Bench
Deadlift

Katagami Mono · labels and numbers

247.5 / 147.5 / 305
TOTAL 700 KG
DOTS 435

Gear

TeePrimary, full color
HoodieHorizontal, one ink
SingletWordmark, full color
StickerPlate, full color
Lever beltBelt lockup, full color
Wrist wrapsStripes and monogram

Princeton rules

Trademark Licensing
ClearedUse freely
  • “Princeton Powerlifting” in the club lettering
  • The bar and the plate with the bar on it
  • The club’s own colors on the site, socials and slides
Needs TMLGet written approval first
  • Any tiger, stripes, paw or P, including ours
  • Anything printed or sold: licensed vendors only, designs reviewed before production
  • Ask for the royalty exemption when merch is free or sold for the club
NeverOff limits
  • The seal, the shield, the athletics P and official tiger art
  • Princeton marks next to USAPL or sponsor logos without permission
  • Names or photos of current students on merchandise
  • Filing a trademark
Trademark Licensingtrademarks@princeton.eduCampus Rec sport clubsramirezr@princeton.eduRights, Rules, Responsibilities 1.4.11The rule

Space

Clear spaceKeep the dashed box empty. It sits one cap height off the art.
Smallest sizesPrimary 1 in. Tiger 0.4 in. Monogram 0.3 in. Below that, use the monogram in one ink.
GroundsFull color on iron. On chalk or any light fabric, use “On chalk”. One ink for embroidery, engraving and single-screen prints.
Hands offNo stretching, outlines, shadows, recoloring or new type in the lockups.